Message-ID: <398967BE.8C7D68C1@regandesigns.com>
Date: Thu, 03 Aug 2000 07:38:22 -0500
From: Brent Regan <brent@regandesigns.com>
To: Lancair List <lancair.list@olsusa.com>
CC: johnp@arlingtoninstitute.org
Subject: RE: Making Oshkosh better
Reply-To: lancair.list@olsusa.com
Mime-Version: 1.0

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John:

To improve Oshkosh you need to first determine what makes the event unique.
I believe that the swarms of show airplanes (aircraft that qualify to be
judged, even if they are not) set OSH apart from other trade shows and air
shows. Imagine if this element were removed, OSH would loose it's
distinction.

How do you attract show planes? Do show plane pilots come for the food,
weather, a glass mug, a jacket patch, the chance to have their airplanes
scratched and pawed by careless attendees? Duh! They come to meet others of
like interest and to be part of the event. Therefore, if you increase the
unique experience of Oshkosh from the showplane pilots (SP) perspective, you
will improve Oshkosh overall. Give the SP more reasons to attend.

Pope Paul and Tom must remember that the showplane pilot is the cornerstone
of their empire and they need to publicly recognize that fact. Paul may be
the founder but he is not the creator. His position undoubtedly attracts
legions of sycophants. A wise man will hear the truth when spoken.

Specific recommendations include:

Close the flightline to non pilots / non EAA members
Give the SP discounts on admission and food
GIve awards/ recognition for multi year attendance
Hospitality tents NEAR the flightline for SPs with snack food, beverages and
toilets.
On field rental cars and parking for SPs

Also remember that gate take is a highly non linear function of a myriad of
factors. If an accountant is advising anyone on how to improve gate take,
they are wrong.

If you improve on what you do that is unique, they will come. Landing field
of dreams? Ouch! ;)

Regards
Brent

PS  Best of luck on your appointment.

BR

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