Return-Path: Sender: (Marvin Kaye) To: lml Date: Sat, 17 Aug 2002 09:11:58 -0400 Message-ID: X-Original-Return-Path: Received: from echo.voice.rackshack.net ([216.40.198.12] verified) by logan.com (CommuniGate Pro SMTP 4.0b6) with ESMTP id 1689790 for lml@lancaironline.net; Sat, 17 Aug 2002 07:29:54 -0400 Received: from fsc (cs24243128-155.houston.rr.com [24.243.128.155]) by echo.voice.rackshack.net (8.10.2/8.10.2) with SMTP id g7HBeR223416 for ; Sat, 17 Aug 2002 06:40:27 -0500 Reply-To: From: "Don Parsons" X-Original-To: "Lancair Mailing List" Subject: RE: [LML] Lance has a new Nickname for IVP Owners X-Original-Date: Sat, 17 Aug 2002 06:30:30 -0500 X-Original-Message-ID: MIME-Version: 1.0 Content-Type: text/plain; charset="iso-8859-1" Content-Transfer-Encoding: 7bit X-Priority: 3 (Normal) X-MSMail-Priority: Normal X-Mailer: Microsoft Outlook IMO, Build 9.0.2416 (9.0.2911.0) Importance: Normal In-Reply-To: X-MimeOLE: Produced By Microsoft MimeOLE V6.00.2600.0000 > he knew he would get (customers) which were the "low hanging fruit" (wealthy professionals). > LOW HANGING FRUIT??? > Should we be insulted or complimented? More than likely I suspect you were amused and sharing with the rest of us. But... just in case you or others might really be wondering... Neither... Lance was not the first to use that saying. That term was used all the time at the computer manufacturer I worked for from 1986 to 1996. I imagine the saying was not originated there either. It is a common marketing term that just means getting the benefits that are easiest to obtain. Selling high ticket items to wealthy professionals (assuming that those items would appeal to a decent number of professionals) would be a good example of picking the "low hanging fruit". Anyone in business should first target the "low hanging fruit". It is similar to the 80/20 rule. Hopefully no one will be bothered by Lance's reference. Don Parsons ES-166-FB - N198TD (Reserved)